Pemba Lahmo is a seasoned professional with a wealth of experience, currently holding the role of Associate Principal at Roots Analysis. With a career spanning over seven years, she has honed her skills in business research, consulting, and competitive intelligence to become a respected authority in these domains. In her multifaceted role, she not only leads the research team but also plays a pivotal role in shaping the company's strategic direction. Pemba is the visionary force behind the selection of topics that drive Roots Analysis' research and consultancy efforts. With a strong focus on the pharmaceutical and biotechnology sectors, Pemba's expertise has consistently delivered invaluable insights and strategic guidance to clients. Her journey began with a Bachelor of Pharmacy degree from Lovely Professional University, which forms the bedrock of her profound understanding of the healthcare and life sciences industries. With a career marked by dedication, expertise, and a passion for innovation, Pemba Lahmo continues to shape the landscape of business research, consultancy, and competitive intelligence in various sector. Her commitment to excellence and forward-thinking approach positions her as a prominent figure in these dynamic industries.