Advanced Wound Care Products: The Novel Wound Care and Management Products

The rising prevalence of chronic diseases has resulted in rise in the associated co-morbidities, including wounds, mental health disorders, vascular disorders, sensory impairments, and others. Among these, the management of wounds has emerged as a critical aspect within the healthcare sector. Presently, more than 15 million individuals worldwide are suffering from various types of wounds, generating a healthcare sector expenditure of more than USD 31 billion. , In the US alone, Medicare beneficiaries spends more USD 50 billion annually on wound treatment and management. Apart from the economic implications, wound management also places a burden on the physiological aspects of health. For instance, individuals experience a decline in quality of life by 2.5% due to the presence of associated wounds. With the rise in geriatric population, which is prone to wounds and chronic disease condition, the management of wounds has emerged as a paramount focal point within the healthcare sector. Several companies have developed and are developing advanced wound care products to overcome these challenges.

Wound Care Management: Types of Wounds

Based on the severity of the wound and time frame required for healing, wounds can be categorized into two categories, namely acute wounds, and chronic wounds. The below figure illustrates the various types of chronic and acute wounds.

Types of Wounds

In the US, close to 2% of the entire population is presently suffering from various types of chronic wounds.
Notably, ulcers exhibit the highest occurrence rate among all of them.

Acute wounds are superficial wounds which occur due to sudden abrasion or trauma. These wounds heal naturally without requiring any medical attention, with the majority of them healing within the 3 to 6 weeks. Abrasions due to surgical procedures, cuts, lacerations, wounds due to crushing are some of the examples of acute wounds. On the other hand, chronic wounds are those wounds that severely injures the underlying tissues, sometimes cause unrepairable damages to the vascular system of the body. Chronic wounds are more deep-rooted and do not heal in timely fashion through natural healing processes of the body. Therefore, they require specific medical attention to return to normalcy. Diabetic foot ulcer, venous leg ulcer, pressure ulcer, and ischemic wounds are some of the common examples of chronic wounds.

Evolution of Wound Care Management: Emergence of Advanced Wound Care Products

Gauze, bandages, fabric, lint, and cotton products have always been the go to options for wound care. However, lack of bioactive material, labor intensive procedure and product’s vulnerability to attract infection had led the researchers to look for alternative solutions to wound care. Advanced wound care dressings, which are infused with bioactive materials such as silvers, honey, alginate, hydrophilic materials have emerged as a viable alternative to the conventional wound care products. These advanced wound care products offer enhanced effectiveness in healing chronic and non-healing wounds in a shorter time period and require less labor-intensive procedures. Further, since these products are infused with bioactive materials, they can manage exudate, and can be utilized in effective management of infections. The below figure illustrates the various types of advanced wound care dressing, currently being utilized for healing.

Type of Advanced Wound Care Dressings

Owing to their ease of use, cost-effectiveness, and versatility in treating different types of wounds, advanced wound care dressings have become one of the most favored advanced wound care products among healthcare practitioners.

It is important to note that while advanced wound care dressings are effective and superior to conventional wound care products, they do have certain limitations. For instance, certain types of wounds may require frequent dressing changes, multiple dressings may be necessary to manage the wound, and in some cases, the dressing itself may cause permanent scarring in the wound area. To address these concerns and drawbacks associated with advanced wound care dressings, stakeholders in the wound care domain have developed bioengineered skins and dermal substitutes. These innovative advanced wound care products aim to overcome the limitations of advanced wound care dressing and provide more advanced and effective wound care options.

Bioengineered skins and dermal substitutes are the second most preferred advanced wound care products. They mimic the physiological and dermatological factors of human skin to promote wound healing, and include allografts, autografts, extracellular matrices, and growth factors. These advanced wound care products are physiologically similar to human skin and can effectively treat the patients, without causing any type of dermatological issue. Among these, extracellular matrices like xenografts, fish skins, and animal skins have demonstrated superior healing properties compared to allografts and autografts. For example, fish skins have shown remarkable healing properties, are free from disease transmission risks, and have a low production cost. However, it is important to note that while bioengineered skins and dermal substitutes are more effective than advanced wound care dressings, they tend to be costly, require specific medical settings, and could not be utilized in home care settings.

Wound Healing Medical Devices: The Next Generation Advanced Wound Care Product

With the introduction of newer technologies within the healthcare sector, such as artificial intelligence (AI), machine learning (ML), digitization has led the stakeholders involved in this domain to develop next generation advanced wound care products. These devices address the limitations associated with advanced wound care dressings and bioengineered skins and dermal substitutes. Notably, these devices offer the advantage of portability and can be conveniently used in homecare settings. Additionally, they exhibit the capability to effectively treat chronic and non-healing wounds in a shorter timeframe compared to the aforementioned advanced wound care products. The below figure illustrates the various types of wound healing medical devices, which are currently being utilized by the healthcare practitioners.

Type of Wound Healing Medical Devices

The introduction of modern technologies such as artificial intelligence (AI), machine learning (ML), and others have increased the focus on wound healing medical devices. Notably, negative pressure wound therapy (NPWT) is now covered under medicare and medicaid within the US

Currently, negative pressure wound therapy (NPWT) is the most utilized wound healing medical device within the advanced wound care domain. This device works with the application of sub-atmospheric pressure to help reduce inflammatory exudate and promote granulation tissue. Majority of the stakeholders involved within the advanced wound care domain is focused on the NPWT. Hyperbaric Oxygen Therapy (HBOT) is another type of wound healing medical device technology after NPWT which is being utilized by the healthcare professionals to treat chronic and non-healing wounds. HBOT supplies oxygen at higher pressure to the affected area, leading to faster healing. However, HBOT requires a specific infrastructure and healthcare setting, which limits its applicability to a wider population. Therefore, in order to circumvent the issues faced with the HBOT, stakeholders have now developed topical oxygen therapy (ToT) to treat patients suffering with chronic and non-healing wounds.

Electrostimulation therapy, acoustic therapy, light therapy, and hydrotherapy are the other emerging wound healing medical device technology within the advanced wound care domain.


The advanced wound care domain is currently fragmented between antibiotics, advanced wound care products and ointments. Lack of any structure regulatory guidelines, reimbursement procedures, and government support are some of the major concerns pertaining to the amplification of the advanced wound care products. However, with the recent changes in the healthcare setting after the COVID-19 pandemic and the introduction of modern technologies such as AI, ML and digitization is further going to enhance the domain in the coming decade.

Keeping every trend in mind, Roots Analysis has provided complete information on market trends in advanced wound care domain in its report titled, Advanced Wound Care Market, 2023-2035. The research report has some of the very recent and precise activities listed for the clients to help them make better decisions. Further, it presents current and future opportunity trends associated with the advanced wound care market, for the time period between 2023 and 2035.

For more details on this emerging domain, check out the following report:
Advanced Wound Care Market, 2023-2035